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BLOEMFONTEIN
FREE STATE
SOUTH AFRICA
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Bloemfontein, in the Free
State province is acknowledged to be one of the most hospitable
cities in South Africa, partly because, unlike Cape Town and
Durban with their ocean-hugging advantage, it has to rely solely
on its people and events to draw in the crowds. Compensating for
being land-locked, Bloemfontein residents take great pride in
their gardens, creating impressive sanctuaries of colour, water
and soothing greenery. As Bloemfontein is called ‘The City of
Roses’ the city fathers decided back in 1976 to launch a
festival that would carry that message to a wider audience.
All Roads Lead to Bloemfontein
Both the judicial capital of South Africa and
the capital of the Free State Province, Bloemfontein lies at the
hub of 6 major routes that link the country in every direction.
Named after a fountain where early travellers converged to
refresh their animals before continuing into the interior, the
city is blessed with sunny days and moderate weather.
During the festival, the culture of the
indigenous BaSotho people can be experienced in open-air markets
offering crafts such as trademark Sotho hats, blankets and
carving work. BaSotho dancing and singing troupes add the
required local colour and rhythm that festival-goers enjoy and
expect in an African-based event.
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